perceiving - sensing - decoding

using EMOTIONAL Involvement for better results!

Only 5% of our decisions are made consciously. 

So, how to understand decisions we are not even aware of?

How to create new products, new services by digging into the subconscious creative potential?


Involve the senses and unlock emotional responses!


Consumer Research

Scent | Sensory Insights

Include Scent |Sensory Research Expertise in FMCG surveys.


Uncover the impact of scent. Disclose and dig into sensorial synergies.

Create research via a sensorial lens.


sensorial* consumer Experience

Add Expert Advice in sensory development /innovation processes.


Bring an outside view to your table.  Streamline, simplify developments. Keep track of your holistic impact.

*sensorial = emotional perception of sensory


Creative Thinking | Lego®Serious Play®

Awaken creative potential by activating or disrupting the senses.


Unleash imagination and innovation potential. Make strategy meetings more interactive, participative and fun.